Annabelle is a Canadian drugstore brand based in Montreal that began in the 1960s. Most of their makeup products are actually made in Canada. I have already blogged about my love of the Annabelle lip liners, which are some of my favourite lip liners ever and very similar to the MAC lip liners. One of the things I like most about Annabelle is that their makeup has no scent or fragrance and is great for sensitive skin. I thought I’d do a brand spotlight to talk about some of the best Annabelle makeup products I’ve been trying out and also one that was a “miss” for me.
First up are the Annabelle eye shadows. This brand has quite an impressive selection for a drugstore brand as well as lots of good neutral shades (also hard to find at the drugstore). The Annabelle Quad Eyeshadow in Java Jive with the four shades Cream, Camel, Beige, & Brown is an awesome neutral palette.
The quad itself didn’t photograph well and all of the pics I took of it are showing as way too cool and purpley toned (sorry!), but the swatches, below, are more accurate.
None of the four shadows are overly shimmery. They just have a bit of sheen and the darkest Brown shade is pretty matte. I like using the Cream shade to blend out with and on my brow bone. Its very light which is perfect for my fair skin. I can do an eye look with just this quad alone.
The cool-toned neutral Trio Eyeshadow in Haute Chocolate was another awesome find!
Both the quad and trio I tried are very long-wearing and don’t crease on me (I always use an eye shadow primer). There are 5 other quads and 9 other trios to choose from! My favourite though are the Annabelle Single Eyeshadows which totally remind me of the MAC eye shadows. These are made in Canada and come in 15 shades.
I have three of these: #225 Ivory, Suedine, and #127 Brown Frost.
Ivory is basically a dupe for MAC Brule. Suedine (french for “Suede”) is a gorgeous neutral taupey-brown, and Brown Frost is a good, medium, cool-toned brown, and both have the prettiest (non-shimmery) sheen. The Singles are so soft, easy to work with and long-wearing they perform like high-end eye shadows.
I was also brave and tried one of their TwistUp Retractable Eyeshadow Crayons. I don’t typically have much luck with creamy eye shadows, but the shade Taupe, a slightly metallic, golden shade that wasn’t too warm-toned for me was calling my name.
I have used this on its own and under the Annabelle shadows and remarkably it hasn’t been creasing on me! I could barely get the swatch off my hand. Once these puppies are set, they aren’t going anywhere! Taupe is a beautiful, flattering shade that’s along the lines of MAC Powersurge Eye Kohl. Its like a browner, more coppery version of Powersurge.
The Annabelle Blushon powder blushes also bear a striking resemblance to the MAC blushes and are also Canadian made.
I have #44 Rose Fawn and #32 Pronto.
Rose Fawn is soft, cool-toned pink that is nearly matte with only a hint of sheen. It really reminds me of the feel and the quality of the MAC blushes. Its really pretty on fair skin and lasts all day. I’ve worn this one a lot.
One miss: I absolutely loved Pronto, the pale, neutral rosey-taupe type of blush shade I love, but sadly Pronto turned out to be a miss for me. It looks beautiful when first applied but it seriously oxidized on me and by the end of the day it was way darker and completely, straight up-bronzer brown. My BF even asked me what I had on my face. I didn’t have any issues with Rose Fawn oxidizing.
Another favourite of mine are the Annabelle TwistUp Retractable Lipstick Crayons. I have the shades Romance a nude, mauvey pink and Vamp a deep, burgundy-plum.
These really remind me of the MAC Patentpolish Lip Pencils (I’ve reviewed Kittenish and Spontaneous, and Sultana). Side note: How excited are you that MAC is coming out with more Patentpolish Lip Pencils in new colours???!!! The Annabelle Lipstick Crayons feel creamy and comfortable like a lip balm and you can pop them on without a mirror, but they stay on for hours. I mean, look how pretty they are:
Annabelle is available in most drugstores – Shoppers Drug Mart, London Drugs, Rexall, Lawton’s Drugs – and Wal-Mart and Loblaws. If you are in the United States the Annabelle.ca site ships to the continental US, but doesn’t currently ship internationally. Here’s what I paid (yup bought all these myself and I’m not affiliated with the company in any way) for these Annabelle makeup items:
Annabelle Quad Eyeshadow: $10.95 CAD
Annabelle Trio Eyeshadow: $7.95 CAD
Anabelle Single Eyeshadow: $5.95 CAD
Annabelle TwistUp Retractable Eyeshadow Crayon: $9.95 CAD
Annabelle Blushon: $7.95 CAD
Annabelle TwistUp Retractable Lipstick Crayon: $9.95 CAD
I’d love to hear if you’ve tried the brand and if you have a favourite Annabelle product!
Thanks for reading!
Nerdy Librarian Girl ❤